Monday, October 31, 2005

Guest Commentary

Red Dog's policy is if you want to write a guest commentary send it to the e-mail contact on the right. This comes from a fellow blogger and speaks for itself. Please make any comments you wish, I'm sure the author would appreciate feedback. We may not all be journalists, but we can all say what we want and the more Greenvillians speak their minds the sooner the city can make a turn. Thanks to the Author.

How can a "for profit" media company or companies have any chance of surviving when the advertising base is so miniscule that offending less than two dozen stores/companies can wreck business?

It's an ethical question deserving of intense study. At what point must an organization trade some non-objectivity for pure survival?

Trust me, I've been there and done that - emphasis on "done that." First, there's no chance a writer, editorialist, etc. can speak freely as they're paid or as readers expect. It's not that local business won't back a media outlet that tells it straight, it's that the testing of a harder-on-society brand of news hasn't been tested. "Shedding light" on topics makes a huge difference societally.

I'm not talking the day to day crime coverage - that's petty and disheartening. I'm talking about the deeper stories that reflect society.

I'm talking about the grandparents around T.L. Weston who have slept on the floors at night so bullets flying through their windows can be dodged.

I'm talking about street reports of Greenville police officers shooting dice in the Nelson-street area gambling parlors.

I'm talking about the fact that many of 2002 "record setting" murders were the killings of local drug informants - outted by leaks from the "inside" and ultmately unprotected in some cases.

I'm talking about the latest, and greatest, vehicles seen pulling up at the DHS for the monthly welfare check.

I'm talking about rampant income tax fraud or child swapping for the Earned Income Tax Credit.

I'm talking about a common belief that a girl is "grown" whenever her body allows her to get pregnant, thus opening the Earned Income Tax Credit funds for her (which is much of what it's about).

I'm talking about parents whose kids stay up all night, often alone, and barely make it to school.

I'm talking about Deltans who won't register to vote for "fear" of being called to jury duty - then complaining about the local judicial system.

I'm talking about substandard housing which the city silently endorses and its "Lords" that earn local praise for their "commitment to the communities in which they live."

I'm talking about dilapidated homes which aren't appropriately labeled because someone lives in the house.

I'm talking about the process by which Greenvillle leaders select their department heads, namely, police chiefs.

I'm talking about the never discussed rivalry between Washington County and Greenville City leaders.

I'm talking about a public school board and its taxation and fiscal policy.
I'm talking about worker training issues - the giant elephant in the room of every economic development meeting.

I'm talking about industrial incentives that don't require any commitment from the incoming company - as Textron's short stay exposed.

I'm talking about the real track record of industrial leaders - a win/loss record over the long-term policy of factual vagueness.

I'm talking about local election improprieties that are 100% swept under the rug like decades past.

I'm talking about non-assuming ministers and community leaders who work hard in the streets - not just in front of cameras.

I'm talking about city initiatives that never offer a final result because it's better an issue die than it be defeated.

I'm talking about a rubber stamp city council that follows the city manager (though it's apparent they hired him because he held more knowledge from Kentucky than did current leadership in some cases)

I'm talking about property valuation continually rising despite mass exodus of residents (1% a year) and a complete buyer's market for existing homes.

I'm talking about asking large industrial corporations (with no Delta links) how school systems affect their relocation decisions in general.

These issues aren't negative as many people would lead us to believe. They are legitimate issues-based inquiries that would be quality print or televised journalism for those willing to make a cursory involvement in civic or political affairs. Some of these questions are hard to explain and would require time. Some could never be told because they are too sensitive, if very important. But, some of these questions offer fascinating answers - they must!

I admire any "outsider" who chooses the Delta as the place to advance a career or ply a trade. But make no mistake, people come to jobs because a position offers professional or personally advancement. There is no altruism in paying one's bills. Recent articles suggest a prominent media figure may not have taken the job if he'd come early and checked out the situation. Good question - what happens when prospects do their homework prior to taking a local job, especially a prominent one? You may not take it.

Those walking in blindly see "it" hit them months after the fact. You take months thinking you'll make difference. You'll take a few months after that suggesting "it" can't be as they're assuming it really is - thus in denial. You'll take another few months blaming outside but mysterious forces beyond anyone's control. "Johnny Come Latelies (sp?)" then ultimately exit stage right, offering a smile and a resignation comment rooted more in pacifying the populace than admitting they felt helpless to make social or cultural change - a key component of a satisfying career for any journalist or information "gatekeeper" in print or broadcast. And these are powerful positions in any community.

I understand the motives behind "happification" and respect those who give the scene a wholehearted attempt at actually making measurable improvements. It's about financial survival and the justification of plying a career, we all hope, "makes a difference" somehow. Toughing it out isn't always the smart strategy if "toughing it" means beating your head against a brick wall of public consciousness and prevailing thought.

7 Comments:

At 10:26 PM, Anonymous Anonymous said...

Once you get past the car dealerships and the hospitals, there's not many advertisers left to offend. At least that's the way it was in Greenville when I lived there.

Those are good story ideas you listed. And most of them are issues that have little to do with advertisers. They're government stories. Larger newspapers with more-experienced staffs would be all over those stories -- even in Greenville.

The difficult part of doing those stories is knowing how to report those stories accurately, and having the time to be thorough. That's why you often see little depth in DDT stories and few blockbuster stories.

And yes, I've been there, too.

Those who think the newspaper is full of people with hidden agendas and is covering up stories give it way too much credit.

There are maybe a dozen people in the DDT newsroom, including a clerk, photographer, 2 sports writers and a feature writer. That leaves few to handle production and news writing. They produce a newspaper 6 days a week. Almost everybody writes something. Most of the time it's a chore to just get the paper to the press on time.
It's a simple operation.

There aren't enough people to cover the breaking news events, much less investigate. Over the years, the paper that once covered the Delta has pulled into almost Washington County alone.

Most of the staff is on a 40-hour work week. Those on salary usually work 50-60 hour weeks. It's one of the hardest working staffs you'll find, and one of the smallest newsrooms you'll find in a city of about 40,000 people. But the economy drives salaries, so there aren't may new hires these days.

Someone asked why the DDT doesn't
have a news blog. For starters, it doesn't generate revenue, and no business is going to pay overtime wages for a nonrevenue-producing project.

Why doesn't it have investigative reports more often? First, people in Greenville don't trust the media. Second, getting on-the-record info from some city/county officials can be nearly impossible. Third, the paper doesn't have the resouces to free someone up for a few days or weeks to break open a story. If it did, it might miss a Kiwanis or Rotary meeting.

Better quality will come when higher salaries can bring in more and better reporters. But it will take more advertising to bring higher salaries.

Are news-advertising arrangements made? Well, there have been not-so-flattering stories about car dealers and hospitals over the years.

 
At 6:59 AM, Anonymous Anonymous said...

Staffing issues, fueled by tough economic realities, hurts local news reporting on all fronts.

The "guest commentary" is not conspiratorial and it's hard to fathom that politicians and community leaders sit in these brainstorming sessions to generate "news." That's not happening, I know...I've been there, too. Though, that's a popular belief.

However, there is always a common thread among those who've newly arrived and control the various keys of public information gathering. It always begins with blaming those locals with the gall to loudly say, "something's broken and no one's trying to fix it!"

The second step is getting an "understanding" with local leaders that they're (local officials) working hard and have all these ideas. "Gatekeepers" are told if their support is crucial because the local media is just so negative, historically. Okay, so they bite the hook.

The third step is, in good faith, publicizing these grand ideas. I'll say they should be publicized at this point. Ethanol, Bass Center, Blues casino - you name it. Worthy ideas worthy of exposure.

The fourth step gets tricky because it soon becomes apparent that few, if any, of the grandest ideas will EVER see fruition. While many responsible news outlets will detect some cracks, "mum" is the word.

The fifth step is when "Average Joe" gets wind of it. Then, it appears that it's off to tell them why what they're hearing, thinking and knowing is wrong. See Textron's saga. All that smoke and nobody called the journalistic fire department.

The sixth step is a return to public speaking engagements, writings, whatever, lamenting the fact that middle class workers are leaving and making their displeasure known loudly. Of course, on the record, "no one can understand why these people beat up on us and our Delta."

The 7th step requires acknowledgement by leading broadcasters and publishers that even the best-laid plans aren't measuring up. Solid business strategies, to increase relevance and revenue, are not working despite honest effort and undue stress. The community defies traditional expectation in conduct and cooperation. Even the bosses quietly say to the spouse, "This is unlike anything I've ever seen." Sometimes, the word "Unbelievable" sums it up.

The 8th step is quiet resignation, a hearty smile and a public disclosure that as bad as a person hates leaving the Delta, something's arisen that means my family must tend to business and move on. Then it's off to a new station, magazine, newspaper, radio station.

Repeat the process every 36-48 months.

This 8 step process is circumvented when county leaders and city brass learn they can call certain media leaders, at will, and tell them what they should do - it doesn't mean anyone listens. Then "off the record" correspondence and phone calls begin - good, old fashioned ear-bending. Famous quotes: "This would be a really nice story......"

or

"You don't need to tell that...it's not news."

or in the case of one person

"You will NOT cover that story!"

I've been there and done that.

Anonymous is correct about distrust of media by locals. It only hurts them but it doesn't excuse conspicous omissions when a city buzzes about an issue that isn't fanciful rumor - just treated as a fanciful rumor in the square of public information.

This, in no away, attacks any organization. It's an observation made from a measure of experience and its premise baffles and confounds many a journalist and t.v. reporter. The paper seems to think everyone only picks in it. No. It IS the only outlet capable of resurrecting a spirit of Carter-style journalism. That's a quality position. Broadcasting can be overly consumed with ego, money (the trickle of it) and reporter longetivity issues to bury roots too deep.

Or....maybe I'm simply offering a fanciful commentary.

 
At 11:50 AM, Anonymous Anonymous said...

pA wise man once said, "You can put lipstick on a pig, but it's still a pig.

The DDT, TV Stations, Leaders(if you can call them that) Are back at it. I just heard a semi load of Lipstick was deliverd to Greenville last month. It will be equally devided by those folks to try and make that pig look good.

 
At 8:49 PM, Blogger Red Dog said...

I understand the points made by Two-Cent and Anonymous. The Carter-like reporting and opining days of the DDT are gone forever. The media in Greenville, I use the term loosely, is in the pocket of those that want to keep the city in its race to the bottom.

I've never been there, so I can't speak with any credibility on what it takes to operate a newspaper. I know that limited funds with limited staff means limited coverage. The result is censorship by economic means. They simply cannot afford to "bite the hand that feeds." Perhaps the adage of "less is more" may apply. why does the DDT have to publish 6 times a week? Maybe four times, three times or even one time is sufficient. Of course selling one spot a week vs. six spots cuts what litte revenue they get severely.

Obviously nothing in Greenville is going to change without some catalyst. The news media is not going to be that catalyst. What will be?

LR has suggested a local blog start up to take his place. I think that is an excellent idea. A resident in the area would instantly have more credibility than RedDog. You can see that many of you have responded during my move and "downtime" I truly believe that a local blog would be successful.

Word can be spread by mouth and e-mail to get new readers to visit and comment. Perhaps two or more of you could get together to post and maintain a blog. You can set up a blog with more than one poster, it would take some coordination, but it is workable.

I believe that if a local blog grew big enough the local media would have to recognize blogging as a viable outlet for citizens to voice opinions, even if they are anonymous. LR had a good model to follow, and I'm sure he would help anyone wanting to get started, as would I.

 
At 7:54 AM, Anonymous Anonymous said...

You know what? Greenville SUCKS and thats the end of the story.

 
At 5:51 PM, Anonymous Anonymous said...

Oh, yeah? YOU suck!

 
At 11:06 PM, Anonymous Anonymous said...

I'm so sorry anonymous, I will take that back, I just got a call from the mayor, She said I couldn't say Greenville sucked or her Daddy, Willy Griffin, the chamber, the DDT and that weasel that runs WXVT that spoke at the Ad Club about how great Greenville is if you just don't say anything bad about it and bury your head in the sand would be upset, Wait, I forgot that other weasel at the DDT that thinks Jimmy Carter is great, would someone tell him that it was Jimmy Carter's grain embargo that shut down our tug boat business. So many weasels so little time......

 

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